SSL Privacy Seal Program (About)

Guardian eCommerce provides a trusted third-party site verification service through the execution of the Privacy Seal Program. The primary objective of the SSL Privacy Seal Program is to help protect online consumers worldwide by identifying safe and trustworthy Web sites. The Guardian eCommerce SSL Privacy Seal Program provides this trusted third party verification service where: a) online consumers are assured safety, security, and privacy when transacting online, and b) SSL Privacy Seal Program member Web Sites execute their online business in a secure and credible manner.

Many online consumers are still uncomfortable with the online transaction process. Online consumers are especially concerned about whether or not they can trust Web sites. The Guardian eCommerce SSL Privacy Seal Program is changing the negative way people think about Internet businesses. Countless millions of online consumers worldwide rely on the Internet for many goods and services; and the number of online consumers engaged in online transactions are growing at an astronomical rate. It's impossible to identify every Web site engaged in fraud. Instead, it's far more achievable for the Guardian eCommerce SSL Privacy Seal Program to identify trustworthy Web sites. Increase online assurance. There is such a thing as a trustworthy Web site, and the SSL Privacy Seal Program exposes them for online consumers worldwide.

The Guardian eCommerce Privacy Seal Program utilizes an online branded trustseal or trustmark logo which helps increase online consumer assurance by clearly identifying trusted sites. Qualifying Web sites must meet our Code Of Ethics online business standards and site requirements. We perform the highest level of Web site evaluation and authentication for every Privacy Seal Program site application. Our privacy seal trustmark or trust seal certifies that a Web site has identified itself honestly and legally, and that it can transact safely with online consumers.

Web Site Evaluation: all Privacy Seal Program site applicants undergo our Web site evaluation and certification process which addresses: Web site legitimacy, process integrity, disclosure, online business standing, privacy policy presence and compliance, 'actual' online security provided vs. posted, contact information, and Internet business operating address check. Guardian eCommerce fully assures online consumers that our member Web sites are verified safe and secure by our Web site evaluation team.

Active Trustseal Logo: our Privacy Seal Program employs an active site seal of approval or trust seal that ensures online consumer protection. At the click of a button, online consumers are provided with real-time assurance that the Web site they're visiting is a trustworthy one. It's an online declaration that the entity(s) named on the Web site certification page conforms to our established online business standards and site requirements. We are constantly monitoring member Web sites to ensure compliance with our Privacy Seal Program guidelines. This assures the online safety and protection of online consumers.